With pun-filled taglines like “Halal, could it be me personally you are looking for? ” and “You had me at halal, ” Muzmatch might appear like merely another quirky app that is dating but there’s even more to it than that.
Muzmatch is geared towards finding wedding partners for Muslims across the globa globe — plus it claims become near to striking one million users globally.
Running in just about any country (though it is most well known when you look at the UK, US, and Canada), the location-based software shows users probably the most appropriate people they provide in their profiles near them based on a “sophisticated algorithm” which considers a number of different factors based on the information.
Muzmatch had been the brainchild of 34-year-old Shahzad Younas, a former morgan stanley banker whom told Business Insider he left their work in June 2014 to understand simple tips to build apps after he previously the theory when it comes to business.
“we thought, ‘Why is no one doing an application for the Muslim market? ‘” he told company Insider. “We did not have any such thing, we had been still on websites online. “
The audience, and the problem” — something other companies had a lack of expertise in as a Muslim himself, he said he understood “the market.
“For Muslims, wedding is this kind of part that is big of life, ” he explained. “we do not actually date, we marry. “